Press Release

Bell and IMBA Announce Bell Built Grant Winners 5

For those about to build - we salute you. The Bell Built program is Bell's way of giving back to the sport - and it's 100% Vital-approved! The time has come to reveal the winners...check out the video and the official press release below to find out if your trail is among the chosen ones!

SCOTTS VALLEY, Calif. (April 18, 2013) โ€“ Bell Helmets and The International Mountain Bicycling Association (IMBA) proudly announce the three 2013 Bell Built Grant winners to receive a total of $100,000 in trail building assistance to fund new mountain bike trail projects across the country. According to public votes collected, the 2013 Bell Built Grant winners are:

  • Pump track/bike park - Bear River Bike Park: Routt County Riders, Steamboat Springs,CO
  • Flow trail - Burke Bike Park/Jay Peak Resort: Kingdom Trail Association, Burke, VT
  • Downhill trail - Overflow Trail: Copper Harbor Trails Club, Copper Harbor, MI

"The response to this program has been nothing short of overwhelming from the creative and comprehensive grant proposals to the groundswell of buzz and support from riders and everyday people in finalist communities," said Azul Couzens, Bell Helmets Director of Marketing. โ€œIMBA has been a valued partner in this effort and its team has been instrumental to guide this grant process. IMBA will now work its magic to bring these trail projects to life with the winning organizations.โ€

The 2013 Bell Built program consists of $100,000 in grants to fund three mountain bike trailprojects that create places to ride for a broad spectrum of mountain bikers โ€” one each in the categories of bike park/pump track, flow trail and downhill/gravity trail. Following over 100 thoughtful grant submissions from IMBA chapters, clubs and land management agencies, Bell and IMBA narrowed the field to 12 finalists that were announced in early March. Through a Bell Helmets Facebook page application that showcased visuals and background on each of the grant finalist proposals, the public had an opportunity to take it all in and vote for the three winning grants.

"The Bell Built grants represent another big step forward for mountain biking," said IMBA Executive Director Mike Van Abel. "Bell has created an exciting and effective platform for delivering great riding experiences. It was great to see how the online videos and the voting created a strong sense of communityโ€”even the groups that didn't receive grant assistance will benefit from the experience of pulling together and raising awareness for their projects."

IMBA Trail Solutions will design and build the trail projects in 2013-2014 with help from local volunteers. IMBA and Bell jointly express gratitude and compliment to the 12 Bell Built Grant finalists who collectively put forth tremendous efforts into their submissions.

About Bell

From humble beginnings in the garage of a Southern California speed shop in the 1950โ€™s to the heads of champions in auto, motorcycle and bicycle competitions all over the world, Bell is synonymous with protection and progression. Part of Easton-Bell Sports and based in Scotts Valley, Calif., Bell is the world leader in the design, manufacture and distribution of bicycle and motorcycle helmets and accessories. Bell is online at www.bellhelmets.com.

About IMBA

The International Mountain Bicycling Association (IMBA) is a 501(c)3 non-profit educational association whose mission is to create, enhance and preserve great mountain biking experiences. Since 1988, IMBA has been bringing out the best in mountain biking by encouraging low-impact riding, volunteer trailwork participation and cooperation among different trail user groups. IMBA's worldwide network includes 35,000 individual members, more than 750 bicycle clubs, over 200 corporate partners and about 600 retailer shops. Learn more by visiting imba.com or facebook.com/IMBAonFB.

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